CENTURY 21
UI Design - Wireframing- Video editor
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CENTURY 21
Company
Century 21 Department Stores LLC is a New York
My role
Basic Research, Wire framing, Interface Design, and Development
Challenge
The company requires more sales through his website.
Design Process

1 EMPATHIZE
Marketing Analysis
We began to complete the marketing analysis with the direct competitors; in this case, we started with Marshalls and tjmax.

Key points
1 The user demands an easy-to-navigate website with a variety of clothing options, including combinations of socks and handbags.
2 Size must be visible at all times, and add the plus size option.
3 Different types of models are: black, Latino, Asian, Big, and Small.
4 The website must have different types of payment options.
5 Free shipping and returns the appropriate size fit (size chart) measurements.
User persona 1

User persona 2

2 DEFINE
Business/ User Goal
The company requires more sales thru his website and increase his presence.
3 IDEATE
Site Map
..

4 PROTOTYPE
